Result
Expanded the MSO client base from 1 to 8 logos in 4 years. Delivered 240% revenue growth. The cable segment became the dominant driver of enterprise sales revenue.
Senior Sales & Business Development Executive
Built to Open Markets.
Wired to Build Revenue.
I help technology and growth-focused companies open new markets, build strategic partnerships, and turn complex opportunities into measurable revenue. 20+ years across 10+ industries. 15+ years in enterprise sales, business development, and GTM execution. One commercial pattern: create trust, open doors, and build revenue.
240% Revenue Growth•1 → 8 MSO Enterprise Logos•20+ Years, 10+ Industries
Download ResumeUniversity of Michigan MBA | ITA Aeronautical Engineering | English, Portuguese, Spanish | U.S., Brazil, LATAM, Europe
THE THROUGH LINE
One Career. One Pattern. Repeatable at Scale.
Every market I have entered, cable, wireless, telecom, drones, consumer products, international trade, came with the same challenge: unfamiliar territory, complex solutions, and a short runway to prove value. In every case, I built the same thing: trust, pipeline, partnerships, and revenue.
The industries change. The pattern does not.
Enterprise Sales LeaderMarket OpenerBuilder-StrategistSales Hunter
0%
Revenue growth in 4 years, enterprise cable market
1 → 8
MSO logos built from a single-account base
0%
Addressable market expansion through OEM partnerships
0%
Revenue growth, Year 2, new market entry
$15M+
Budget and P&L responsibility
CAPABILITIES AND DIFFERENTIATORS
What I Build. And Why I Build It Differently.
Six disciplines. Six compounding edges. Rarely found together.
Enterprise SalesMarket EntryStrategic Partnerships
GTM StrategyTechnical Sales BridgeRevenue Leadership
01
ANALYTICAL EDGE
I was trained to think before I was trained to sell. That changes everything.
ITA, Brazil's aerospace engineering institution, admits less than 2% of applicants. That training shaped how I diagnose a customer's real problem, build a business case, and navigate complex multi-stakeholder deals. Most sales leaders learn to persuade. I was trained to think.
02
FOUNDER EXPERIENCE
I have built from zero. Not just managed at scale.
I have launched a Mobile Virtual Network Operator, a drone company, and a consumer brand. That experience changes how I operate inside any organization: with a founder's urgency, a bias for results, and a deep respect for what building from nothing actually costs.
03
SALES · PRODUCT · STRATEGY
I have operated on every side of the commercial equation.
Most sales leaders have only ever sold. I have led enterprise sales, managed product strategy, and owned strategic planning for a large corporation. That combination allows me to operate at the intersection of revenue, product, and growth in ways most commercial leaders cannot.
04
CROSS-MARKET PATTERN
I am not limited by one vertical. I build repeatable growth patterns across complex markets.
Telecom. Wireless. Drones. Consumer products. International trade. The industries look different. The commercial motion is the same: enter the market, build the relationship, shape the value proposition, close the deal.
05
RELATIONSHIP CAPITAL
I don't just close deals. I build the relationships that make deals possible.
Over two decades across multiple industries and continents, I have built a network of executives, partners, and decision-makers that opens doors before a pitch begins. That relationship capital is not a soft skill. It is a commercial asset.
06
GLOBAL REACH
I don't just speak global markets. I operate in them.
U.S., Brazilian, and Italian citizenship. Multilingual across English, Portuguese, and Spanish. A commercial network built across North America and Latin America, with deep roots in Brazil. This is market access infrastructure most senior sales leaders in North America simply do not have.
"The combination is the differentiator. Analytical thinking, entrepreneurship, product and strategy vision, market creation, relationship capital, and global reach. Rarely found together. I bring all six. And they work together."
Selected Wins
Proof Isn't a Pitch Deck. It's a Pattern.
Every win on this page came from the same foundation: understand the buyer, shape the value, build the relationship, close the deal. The market changes. The motion does not.
Four markets. Four outcomes. One repeatable growth pattern.
Where I Fit Best
Same Pattern. New Arenas.
Four markets. Each one matches my commercial background, my technical foundation, and the pattern I have built over 20 years.
Same commercial motion. Different arena. Same result.
PEVCPORTFOLIO GROWTH
Private Equity and Venture Capital
PE and VC firms need operators who have been in the room, not just advisors who have studied it. I have founded ventures, led exits, managed P&L, and built revenue from zero. I bring the commercial execution that portfolio companies need to grow fast and exit well.
AISATELLITE
Future Connectivity and Intelligence
The commercial challenge in AI and satellite is not the technology. It is building trust with enterprise buyers who are still evaluating the category. I have spent years translating complex technical value into business outcomes and moving deals from pilot to production contract.
DRONESEVTOL
Mobility and Autonomous Systems
Aeronautical engineer. Drone company founder. Student pilot. When mobility and autonomous systems companies need someone who understands the technology and can sell it, I am not learning this industry. I have lived it.
LATAMMARKET ENTRYGLOBAL
Growth Markets and International Expansion
Companies entering new geographies need someone who has done the same and delivered. U.S., Brazilian, and Italian citizenship. English, Portuguese, and Spanish. A deep commercial network across Brazil, LATAM, and Europe built deal by deal.
University of Michigan MBA
ITA Aeronautical Engineering
English · Portuguese · Spanish
U.S. · Brazilian · Italian Citizenship
Student Pilot · Private Pilot License in Progress
FAA Part-107 Commercial Drone Pilot
Resources and Contact
The Full Picture. Then the Conversation.
For recruiters, hiring leaders, and companies evaluating senior commercial leadership.
Sales and Business Development Executive
Executive Resume
A detailed view of Jefferson's enterprise sales leadership, business development, GTM strategy, and market expansion experience.
Download Executive ResumeCommercial Leadership Profile
Executive Growth Brief
A concise overview of Jefferson's commercial leadership profile, differentiators, and best-fit roles. Written for hiring executives and talent leaders.
Download Executive Growth BriefLet's Talk
Ready When You Are.
If your company needs revenue leadership, strategic partnerships, market entry, or a commercial leader who can turn complex opportunities into growth, this is a conversation worth having.
You have seen the pattern. Now let's see if it fits your company.